NAICS
45411 Electronic Shopping and Mail-Order Houses
Overview
This industry comprises establishments primarily engaged in retailing all types of merchandise using nonstore means, such as catalogs, toll free telephone numbers, or electronic media, such as interactive television or computer. Included in this industry are establishments primarily engaged in retailing from catalog showrooms of mail-order houses.
Examples
- Catalog (i.e., order-taking) offices of mail-order houses
- Internet auction sites, retail
- Collectors' items, mail-order houses
- Mail-order book clubs (not publishing)
- Computer software, mail-order houses
- Mail-order houses
- Home shopping television orders
- Web retailers
Related NAICS
- Store retailing or a combination of store retailing and nonstore retailing in the same establishment--are classified in Sector 44-45, Retail Trade, based on the classification of the store portion of the activity;
- Facilitating business to business electronic sales of new and used merchandise on an auction basis using the Internet--are classified in Industry 42511, Business to Business Electronic Markets;
- Providing telemarketing (e.g., telephone marketing) services for others--are classified in Industry 56142, Telephone Call Centers;
- Providing Internet publishing of classified ads--are classified in Industry 51913, Internet Publishing and Broadcasting and Web Search Portals; and
- Hosting Internet retail sites without performing associated activities such as payment processing or fulfillment--are classified in Industry 51821, Data Processing, Hosting, and Related Services.
Cross reference
Industry codes related to NAICS 45411: general liability, SIC, and state or NCCI class codes.
Market report
No report available
